There are many ways to put yourself or your brand out there, but internet marketing has stood out in the past decade. Today, many people have leveraged it and have seen their growth go up in ways they didn’t expect.
So now that you want to join the train, you wonder if there’s still any chance for you. Well, Jurgen Cautreels says yes, there is still plenty of opportunity for newbies in internet marketing!
Jurgen Cautreels is an internet marketer known for his record-breaking marketing prowess. He knows where exactly you need to focus on when starting to avoid common mistakes, and in this post, he shares incredible tips for internet marketing newbies.
Be Focused on your customer: As a newbie, your customers should be one of your top priorities. This is why your marketing strategy needs to be around them. To do this, you have to understand what your customer wants and how to deliver it.
This may sound a bit difficult if you have diverse customers, but you can build a personal connection and craft value propositions. This will make things easier.
Craft yourself a brand story: As a newbie, Jurgen Cautreels says your internet marketing strategy must appeal to your customers’ logical and emotional brains. This is the way they remember you and can come back.
To start an internet marketing business, you need to create a brand story that is unique and creative as possible. And use storytelling to incite and persuade prospective customers to patronize your brand.
Build traffic by leading customers to your websites: Internet marketing is one of the best ways to drive traffic to your website, but many people don’t know this. You need to get a traffic framework and be intentional about using it to drive traffic.
One way is to constantly engage your customers on social media with a reminder to visit your websites.
Aside from this, you need to also develop effective sales-driving techniques, as this will help increase your traffic and keep your customers.
Have a strong marketing framework: As a newbie, don’t fall into the pit of thinking about your marketing framework in terms of the campaign. Instead, think it through in terms of the growth framework. Then, it will be easier to position your marketing strategy for sustainable growth.
Connect with your customers: The best way to do this, says Jurgen Cautreels, is to have a good content marketing strategy. In putting content out there, you have to be intentional about who you are targeting.
This is why it is important to know your audience. Once you know them, you know where to direct your content.
Also, your content should be diverse to cover the various interests of your audience. Don’t only put out posts; mix them with videos, emails, and even webinars.
Furthermore, while putting out your content, you should also focus on building trust. You can do this by ensuring that the services and products you put out are nothing but quality and satisfying.